Snowfro: Art Blocks was the culmination of many activities in my life. The Defiant: How did you come up with the idea for Art Blocks? Tell us about your journey. Exclusive Interview: The Defiant caught up with Art Blocks founder Erick Calderon, known in crypto circles as Snowfro. The platform also collects a 2.5% commission on secondary sales. Creators are also entitled to a 5% royalty from all secondary sales on NFT marketplaces like Opensea, giving them a source of recurring income. The Art Blocks platform retains 10% of the purchase price.
The artists set the mint price and the maximum number of pieces for each collection. The random element means that neither the artist nor the buyer knows exactly what the piece will look like until it is minted on-demand, eliminating any opportunities to game the system and giving everyone a fair shot at minting a rare Art Block. Each character in the seed determines a specific attribute of the artwork (design, colour, background) while keeping to the overall theme of the collection. When a user decides to purchase (or mint) one of the pieces, a random hexadecimal string (called a seed) is generated. On the Art Blocks platform, creators upload a generative script (or algorithm) that is stored on the Ethereum blockchain. They also earn more money for their work than in the traditional art world. NFTs and blockchain technology have enabled generative artists like Hobbs to connect directly with their fans. Launched in November 2020, Art Blocks is the first platform of its kind to focus on programmable on-demand generative content that is stored on the Ethereum blockchain.Ĭomputers create Generative Art based on an algorithm, and the avante-garde genre has actually been around since the 1960s. “I like Art Blocks because it is founded by a good person, and it is found by good people,” says Zeneca_33, a Twitter user whose daily Art Block market updates are a must-read for anyone following the market.Īrt Blocks collections are currently ranked 2,4 and 11 by volume on OpenSea. Buying SpreeĬrypto hedge fund Three Arrows Capital (3AC) has reportedly been on an NFT buying spree. At the time of writing, the floor price for a Fidenza is 30 ETH ($60K), roughly 176x the mint price of 0.17 ETH when it launched in early June. Demand has been insatiable, with several artworks from artist Tyler Hobbs’ ‘Fidenza’ collection being sold for over 100 ETH ($250K) apiece. The hook? Art Blocks specializes in a revolutionary genre called Generative Art that’s been around a long time but has found new life in the spellbinding world of NFTs. While all eyes remain on red-hot NFT avatars like Cryptopunks and Bored Apes, some savvy collectors have been quietly amassing Art Blocks in recent weeks.
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